If you haven't already heard of Second Life you may well be living under a rock. This new web community is rapidly becoming a truly immersive My-Space. The thing that facinates me is that they have a real world economy and people happily spend real money on virtual goods by converting the native currency, the Linden Dollar. Perhaps the best example of this is Anche Chung, who is Second Life's first millionare. She builds and sells virtual real estate.
If you think this may be some 'flash in the pan', major corporations and goverment agencies are already setting up shop on Second Life's servers. Just download the free software and see for yourself.
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